From Book to Brainsbook: A journey into the networked future of knowledge

May 15th marked the online birth of the “Brainsbook on Networking” - created by Selma Prodanovic (picture) representing SICU as a global partner in Vienna – an exciting new social platform which combines knowledge and opportunity, sharing and diversity, Web 2.0 and the publishing world.

At Brainsbook.com, founded by Selma Prodanovic (picture) representing Brainswork and SICU as a global partner in Vienna, every internet user is invited to try their skills at sharing their knowledge, ideas and experiences on the global phenomenon on networking – and then vote and critically review other users’ contributions.

In early 2009, a printed volume with the best contributions – the world’s first Brainsbook – will be published and presented at global level.

Networking is a global phenomenon

Networking is a global phenomenon, a notion that has become clear not least since Time Magazine proclaimed the millions of Web 2.0 users sharing and creating knowledge on the internet as their Person of the Year in 2006. The use of networking platforms has doubled since the beginning of 2007.

Facebook, XING, LinkedIn, Naymz...

Facebook, MySpace XING, LinkedIn, Naymz – to name but a few – are riding on a wave of ever increasing popularity and opening new horizons in internet use. In fact, one in three internet users today are members of at least one community and have a profile, shared space, blog – or any other way of communicating a part of their life online – on a site somewhere in the World Wide Web.

In the hyperconnected world, no corner of the world is remote: responsible knowledge sharing fosters sustainable development and cultural preservation throughout our planet.

Since 1993, he has focused on Performance Architecture applied to executive training and corporate events’ management. His clients are located in the United States, Europe and Latin America.